Why you should do email marketing?

Not doing email marketing! You are doing it all wrong.

You’ve probably seen all the “You’re doing it wrong” memes floating around. You know, the ones where someone is doing something with their left hand instead of their right and the caption reads something like, “Did you just take a coffee break without asking me? You’re doing it wrong!” Or this one: “You are so dumb that I don’t need to tell you that your idea is bad.” They’re funny because they’re true. So how do we apply this concept to our email marketing efforts? Well, if you’re not using email marketing for your business or haven’t explored its possibilities yet, then you are definitely “doing it wrong.”

Email marketing has a high return on investment.

Email marketing is a great way to build relationships, trust, brand awareness and loyalty. Email marketing can also help you build your brand equity by providing a valuable service or product to the people who receive your emails.

Email marketing has a high return on investment because it helps you reach more people than other forms of advertising while spending less money overall. You don’t have to spend thousands of dollars on television ads or print advertisements if all you want is exposure; instead, just send out an email blast!

Email marketing is effective.

Email marketing is a great way to get your message across. It’s also the most effective method of communication out there today, and it can reach a large audience with minimal effort on your part.

Email marketing is cheap.

It’s cheap. Email marketing is one of the most cost-effective ways to reach your audience, especially when compared to other forms of communication and marketing. For example, it costs less than half as much as direct mail and can be up to 90% cheaper than print advertising (depending on the number of emails sent).

Email marketing is better than cold calling.

Email marketing is the better way to reach your audience. It’s more personal, less intrusive, and takes less time than cold calling.

Email marketing allows you to reach a larger group of people in a shorter amount of time than through traditional advertising techniques like radio or television commercials or newspaper ads. In fact, email has become so popular that it’s estimated that over 95% of all internet users have at least one email account!

Email can also be used as an effective lead generation tool because it allows you to collect information about potential customers before they even become customers–in other words: with email marketing you get their name before they buy anything from you (or even know who they are). This means that when someone does decide they want what your company sells then there won’t be any wasted effort trying figure out who exactly should receive the sale offer–it will already be there waiting for them!

Email marketing results.

Email marketing is a great way for you to communicate with your customers. It’s an effective way to build relationships, which can lead to more sales and leads, referrals and traffic.

  • Email marketing allows you to reach out directly to people who have shown interest in your business by visiting your website or signing up for updates via social media.
  • The more contacts you have on file the better chance you’ll have of reaching those who are interested in what you’re selling at any given time – especially if they aren’t already following your brand on social media platforms like Facebook or Twitter (or even Instagram).

How to start with email marketing.

Email marketing is a great way to build a loyal customer base and turn them into repeat buyers. To get started with email marketing, you need to set up some basic things first:

  • A website or landing page (if you don’t have one)
  • An autoresponder service that allows you to send automated emails based on how people interact with your site (like if they sign up for an email list or purchase something).

Once these are set up, it’s time for the fun part! You want this list of people who are interested in what you’re selling so start thinking about who those might be. Do they all live in one city? Do they all have similar interests? Does everyone have kids around the same age as yours? Once again, think about what makes them similar and then make sure that when building out this list that anyone who fits those criteria can opt-in easily through an online form (like this one).

What else can you implement with email marketing?

You can also use email marketing to drive traffic to your website, Facebook page or social media accounts. You can do this with Facebook ads and/or by creating sponsored posts on Instagram and Twitter.

If you want to take it a step further, you can automate some of the tasks associated with getting leads in the door by setting up automated email sequences that will send out emails based on certain criteria (e.g., when someone signs up for an eBook). For example:

  • If someone signs up for our service but doesn’t make a purchase within 30 days, we’ll send them an email asking if they need help setting up their account or have any questions about our services.


Email marketing is a great way to get your message out there, build a relationship with your customers and keep them engaged. It also has some other benefits that I didn’t mention here, like being able to send targeted ads based on user behaviour or location. So, what are you waiting for? Start sending emails today and thank me later!

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